"He who marches out of step hears another drum." ~ Ken Kesey
Its some BU!!crap! Our good ole boy town sends orders to their friends and it benefits us ZERO! My says I have to keep it, but I would cut it in a second! MANY, other local businesses tell me the same thing.
I don't bother with this sort of thing. Most "business to business" operations are offering me something I already have but asking me to pay them for it and then do them favors on top of that. WeTrade was a great example. We already barter with many businesses in the area and don't need to tithe an organization to do so, let alone one that is brokering screen printing services at their whim (that part really astounded me). I feel the same way about chambers of commerce, etc., you're either in with a group who look to you for work or you aren't. Paying a few hundred bucks a year to give someone a job at the chamber or whatever it's called (there's quite a few incarnations of these) and then perform favors for them makes very little sense to me unless they are working toward a higher mutual goal for all the businesses involved. If they are then it may well be worth getting involved in but I wouldn't join with the expectation of any increased business, at least not likely the type of work you want. Ask yourself - what are you gaining here that you don't already have or could not get via normal human interaction with your fellow local businesses? If you have some answers to that question then it probably makes a lot of sense to join up, if you don't, skip it.