Opportunity is missed by most people because it is dressed in overalls and looks like work. - Thomas Edison
I've shown the printed samples to a dozen customers over the last week and I've gotten a great response. I'm ready to phase this ink into production but I've got a sales staff that you can tell them things 100 times and they still won't get it. I've told them all about discharge inks and the garments and colors that work best for months now but when I'm showing the samples to their customers they still have no idea that not all garments are dischargeable. I can just see it now, a customer will want the discharge soft hand feel and order 50/50 royal blue shirts and our sales staff won't remember a word I've told them.