"He who marches out of step hears another drum." ~ Ken Kesey
I wonder if the number of multi colour jobs that come in depends on the charges for the extra colours......I have seen some price grids where the extra colours were very cheap....Therefore, I am speculating that those folks get more multi colour jobs than folks who charge more for the extra colours.....So maybe the discrepancy is caused by a pricing problem....
Or another way to look at it is a pricing advantage... after all we are already handling the garment, the ordering, sorting, seps, screens, etc. Whats another color. Generally doesn't change many jobs time frame, and certainly ups the profit per.
Quote from: GraphicDisorder on July 17, 2012, 02:58:29 PMOr another way to look at it is a pricing advantage... after all we are already handling the garment, the ordering, sorting, seps, screens, etc. Whats another color. Generally doesn't change many jobs time frame, and certainly ups the profit per. So long as it is an advantage to you....But if you are at least breaking even on the extra colours, maybe by just charging enough it makes your multi colour prices very competitive and that might lead to extra volume....I used to work at a steakhouse that wanted to make so many $$s per plate....So the higher end steaks were a great value and that created quite a volume of business....
Anyone who is not selling more colours often is probably not "selling" as much as they can....If you show your clients how much better a design will look with more colours and "nudge" them a bit, you will increase the value of your sales.....