One key to maximizing sales is to offer suggestions to customers that add on products or services. According to Mark Schwarb, sales rep, GroupeSTAHL Sales Alliance, an area where decorators are missing opportunities is by not offering decorating on multiple locations.
In a new video recently released by Great Garment Graphics called “Location, Location, Location,” Schwarb offers ideas on additional places to offer decoration on products such as backpacks, caps, hoodies, and duffle bags. He points out that this type of service can set you apart from competitors who are not willing or unable to print on pockets, sleeves, or brims.
In addition to showing lots of examples of difficult-to-decorate products and locations, Schwarb also discusses equipment and tools that can make reaching tough spots easier. Some of these include the advantage of a threadable press, a heat press stand, and optional platens that are available that can make almost any tough job more production friendly.
To view this free video, go to
http://www.greatgarmentgraphics.com/location-location-location/ and check out the schedule of other upcoming education webinars and archived videos available on the website.
Great Garment Graphics is an organization devoted solely to the education of newcomers and established decorators on heat-applied graphics. It offers regularly scheduled free Webinars, as well as videos, booklets, and interactive CDs. The site also has a significant amount of educational information about the various types of heat-applied processes and materials. It’s a great starting point for anyone interested in doing heat-applied printing of any kind. Check it out at
www.greatgarmentgraphics.com.
