Opportunity is missed by most people because it is dressed in overalls and looks like work. - Thomas Edison
I was just talking this over with my co-worker yesterday. I put art way up there. Probably too far up sometimes and, earlier on, I did graphic design for clients when printing was slow so I certainly made some crappy art in the early days and now really appreciate the value of good, ready for press art. I got better at it over time and incorporated what I was learning into our retail line designs as well as client work. Now many of my clients want our "look" and, lucky me, I'm the only guy who can generate that specific look. What it means is I wish to god I could hire an artist and that clients in my area would pay for him or her to generate their art. Hell, I'd be the artist man if they'd pay me, but they just don't pay for art it seems. Nobody around here is going to pay $250 for art going on a 130 pc order. If I quoted that out they would just go to another shop and take the lower quote. That great you can get that but doesn't seem possible out here.
the majority of consumers do not know what quality is nor do they care. they equate t-shirts with CHEAP stenciled letters. However there are lots of folks that want their Custom apparel to rivval that in the market place...
Nobody around here is going to pay $250 for art going on a 130 pc order. If I quoted that out they would just go to another shop and take the lower quote. That great you can get that but doesn't seem possible out here.
I agree Clark, I think we have all printed our share of instant car wash rags.For me the trouble is not in producing or charging for better art, but in finding a way tosay "your art sucks" nicely.
Quote from: ebscreen on May 27, 2011, 02:25:33 PMI agree Clark, I think we have all printed our share of instant car wash rags.For me the trouble is not in producing or charging for better art, but in finding a way tosay "your art sucks" nicely.Last Sunday, I just asked a potential customer, if they insisted on me using their art without my improvements on it, to sign a promise to not disclose who printed the shirts!Hey, they didn't come back with the order, on Monday, hmmmm.