Here’s a terrifying fact: most print shops don’t make it past the 5-year mark.
Why?
Because staying in business requires two things.
The first is simple: you need paying customers.
The second is more complicated: you need to grow your base of paying customers.
The way you do that? Drive sales to your print shop.
To be successful, you’ll need to develop sales skills. To stay in business, you’ll need to sustain your sales over the coming years – and grow your business to match your ambitions.
For some, sales come naturally. They’re outgoing, friendly, personable – with an eye on closing the deal. For the rest of us, sales can be painstakingly difficult.
At Printavo, we’re always looking for ways to boost our exposure and broaden our user base. When I started my own screen printing shop in 2012, I implemented a ton of different strategies to get the sales numbers I needed.
Since partnering with a few thousand print shop owners through Printavo – and holding dozens of candid interviews with industry leaders and experts – I’ve learned that there are a few simple and realistic ways for anyone to drive more sales to their screen printing shop.
Read the full article here:
https://www.printavo.com/blog/5-ways-to-drive-more-sales-to-your-print-shop