what is your part of the equation? Are you the guy with the truck looking to have it wrapped or are you looking for a company to wrap vehicles for your customer base? two different models, like contract vs retail. We'd be around 2500-3k on a job like that with 3M - assuming the vehicle is in great shape, rivets aren't rusted out, no rust anywhere. you'll find guys doing it for 1500.00 without laminating and using cheap vinyl. no good -avoid the lowballers and cheap vinyl. There is a reason it's cheap.