What color do you use for...

[Donnie]

Crimson?

 I've always used cardinal red.. The reason I ask is I just landed a job for a school for the softball and football boosters. They said the softball is cardinal red and the football uses crimson... Now I'm wondering if there is indeed a difference...

[kingscreen]

Crimson (per University of Alabama guidelines) is Pantone 201.
Cardinal Red (per Union Ink) is Pantone 188.

[blue moon]

get PMS numbers!

pierre

[jvanick]

My sales lady carries a pantone book with her...  (as well as our 'basic' color chart)

Helps a ton when dealing with clients.

[Sbrem]

Those names are subjective, like navy or royal. Must have PMS numbers, or they get what you call cardinal or crimson.

Steve

[GaryG]

Yes the PMS way is the best.
Each school has a "color" and they don't know PMS of course.

We have used Wilflex Cardinal Red and I'm sure most of the deep reds
in consistency are like this- from another planet.

[Donnie]

I called them and asked if they had specific pms colors... WUT?  We like the color you showed us in the proofs you emailed us...  Oh boy.  .

[3Deep]

Donnie being in the Alabama area and do a little printing for them we use Cardinal red (188c) from union Inks, I think they have a pm color for retail lines.

darryl

[screenxpress]

I called them and asked if they had specific pms colors... WUT?  We like the color you showed us in the proofs you emailed us...  Oh boy.  .

Careful on this one. 

What they "see" on their monitor might not be the same as the real item printed.